Today’s guest article comes from Richard Dryden, a builder who has competed on LEGO Masters and helped create the Awesome Black Creativity project. Creative Compassion Over the Moon with Pharrell Williams (10391) is now one of the few outliers in the expansive universe of LEGO products. The set is built with the intention to serve every individual through a universal objective to encourage “curious empathy” and “creative compassion,” as stated in the opening pages of its instructions booklet. Sure that could be what is at the heart of every product by the LEGO Group, given its longstanding, mindful approach to providing consumers with a starting point for where their imagination can take them. Yet this time, the company’s vision is etched into a mission statement where keywords such as inclusivity, potential, and play are echoed in the creative endeavors of the set’s co-designer, Pharrell Williams. As such, I’m honored to take...
